Create a Content Marketing Strategy Calendar
Build a quarterly content calendar with pillar content, supporting posts, and distribution strategy.
The Prompt
Create a quarterly content marketing calendar for the following brand. Structure: 1. Content pillars: 3-4 core themes you'll own 2. Monthly focus: one big topic per month 3. Weekly content plan: pillar post + 2-3 supporting pieces 4. Content formats mix: long-form blog, social clips, email, video scripts 5. SEO angle for each piece: keyword + search intent 6. Distribution plan: where each piece goes 7. Repurposing chain: how one piece becomes 5+ For each major piece, include: title, keyword, format, angle, 200-word brief. Brand: [YOUR BRAND] Industry: [YOUR INDUSTRY] Business goal for Q: [WHAT THIS CONTENT SHOULD ACHIEVE] Content resources: [WRITER? DESIGNER? VIDEO? — what you have] Publishing cadence goal: [HOW OFTEN CAN YOU SHIP?]
Example Output
Q2 calendar: Pillar 1 'AI Cost Optimization', Pillar 2 'LLM Selection', Pillar 3 'AI Tooling ROI'. Monthly focus: April (cost), May (selection), June (ROI). April plan: 1 pillar post (3K words), 2 supporting posts (1K words each), 1 comparison page, 3 Twitter threads, 1 newsletter issue. Each with keyword and repurposing map.
FAQ
Which AI model is best for Create a Content Marketing Strategy Calendar?
Claude Sonnet 4 — excellent at strategic content planning with SEO awareness.
How do I use the Create a Content Marketing Strategy Calendar prompt?
Copy the prompt, replace the [BRACKETED] placeholders with your specific information, and paste into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.). Q2 calendar: Pillar 1 'AI Cost Optimization', Pillar 2 'LLM Selection', Pillar 3 'AI Tooling ROI'. Monthly focus: April (cost), May (selection), June (ROI). April plan: 1 pillar post (3K words), 2 supporting posts (1K words each), 1 comparison page, 3 Twitter threads, 1 newsletter issue. Each with keyword and repurposing map.
Model Recommendation
Claude Sonnet 4 — excellent at strategic content planning with SEO awareness.