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Write a Press Outreach Email to Journalists

Write a targeted journalist outreach email that gets coverage by leading with what makes a story newsworthy.

The Prompt

prompt.txt
Write a press outreach email to a journalist for the following story angle. Rules:
1. Subject line: the actual news hook (not "Partnership Announcement")
2. Opening: reference their recent work and why this story fits their beat
3. The story: lead with what is genuinely newsworthy (exclusive data, surprising trend, landmark first)
4. Why now: why should they cover this TODAY
5. Supporting quotes and data
6. Offer something exclusive: first access, exclusive data, expert interview
7. Easy reply mechanism
8. Under 200 words

Context:
- Journalist/publication: [WHO YOU ARE PITCHING]
- Their beat: [WHAT THEY WRITE ABOUT]
- Your news: [WHAT HAPPENED]
- The hook: [WHY THIS IS NEWSWORTHY]
- What you can offer exclusively: [EXCLUSIVE DATA / FIRST INTERVIEW / etc.]
- Relevant data points: [YOUR BEST STATISTICS]

Example Output

Subject: Data: 73% of developers don't know what their AI stack costs (exclusive survey). Opens referencing the journalist's piece on AI ROI last week, presents the exclusive finding from a 500-person survey, offers first access to the full dataset and a phone interview with 3 anonymous enterprise CTOs they can quote.

FAQ

Which AI model is best for Write a Press Outreach Email to Journalists?

Claude Sonnet 4 — writes press pitches that lead with the story, not the company.

How do I use the Write a Press Outreach Email to Journalists prompt?

Copy the prompt, replace the [BRACKETED] placeholders with your specific information, and paste into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.). Subject: Data: 73% of developers don't know what their AI stack costs (exclusive survey). Opens referencing the journalist's piece on AI ROI last week, presents the exclusive finding from a 500-person survey, offers first access to the full dataset and a phone interview with 3 anonymous enterprise CTOs they can quote.