Create a Product Launch Plan
Build a complete product launch plan with pre-launch, launch day, and post-launch phases.
The Prompt
Create a product launch plan for the following product. Structure: **Pre-launch (4 weeks before):** - Waitlist/beta strategy - Content seeding plan - Press/influencer outreach list - Internal enablement (sales, support briefed) **Launch week:** - Day-by-day schedule - Channel-by-channel plan (email, social, PH, HN, etc.) - Launch day playbook - Crisis communication template **Post-launch (4 weeks after):** - Metrics to track - Follow-up content plan - Win/loss capture Product: [WHAT YOU'RE LAUNCHING] Audience: [PRIMARY TARGET CUSTOMERS] Launch goal: [SIGNUPS / REVENUE / PRESS COVERAGE] Launch channels available: [EMAIL LIST / SOCIAL / PR / PRODUCT HUNT / etc.] Team size: [MARKETING HEADCOUNT]
Example Output
6-week launch plan: 4-week pre-launch with a 'waitlist opens' moment, 3-part teaser email sequence, Product Hunt hunter outreach list, and press kit. Launch week day-by-day: Monday PH launch, Tuesday HN 'Show HN', Wednesday email blast, Thursday podcast pitch. Post-launch: NPS survey at day 7, case study capture at day 30.
FAQ
Which AI model is best for Create a Product Launch Plan?
Claude Sonnet 4 — excellent at phased launch planning with channel-specific tactics.
How do I use the Create a Product Launch Plan prompt?
Copy the prompt, replace the [BRACKETED] placeholders with your specific information, and paste into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.). 6-week launch plan: 4-week pre-launch with a 'waitlist opens' moment, 3-part teaser email sequence, Product Hunt hunter outreach list, and press kit. Launch week day-by-day: Monday PH launch, Tuesday HN 'Show HN', Wednesday email blast, Thursday podcast pitch. Post-launch: NPS survey at day 7, case study capture at day 30.
Model Recommendation
Claude Sonnet 4 — excellent at phased launch planning with channel-specific tactics.